Digital Marketing

Description

Description

This Talents and Skills TechSkills course on Digital Marketing is designed to provide a one-stop solution for anyone looking to learn all the important concepts and techniques for digital marketing. You will learn the importance of SEO and will learn about the major techniques essential for selling on the internet, Master social media, and learn all about optimizing your online ads. You will learn to create websites that are built to enable usability & sales, email Marketing, analytics and social media marketing.

Pre-requisite: 

Candidates are expected to be confident with Windows Operating System environments, including creating, moving, and deleting files and folders and use of web browsers. They must also be familiar with the common internet, websites, and web terminologies.

Course Coverage

The topics that are covered in this program include:

• Intro to Search Engine Optimization (SEO)
• Pay-Per-Click Management & Optimization
• Social Media Marketing (SEM)
• Website Design that impacts and sells
• Online Reputation Management
• Conversion Rate Optimization
• Email Marketing
• Google Local Optimization
• Content Optimization & Marketing

Course Benefits

At the end of the training course, participants will have:

• Mastered Digital Marketing Concepts such as SEO and SMM
• Mastered creating better email marketing campaigns.
• Understood the techniques of content optimization.
• Used SEO and SMM techniques for their own projects.

Program Package included.

• Course Completion Certificate
• Training materials
• One Month free Mentorship on Online Marketing

Course Fee: ₦70,000